Tuesday, November 29, 2022

November 29, 1976: Reggie Jackson Brings His Star to New York

Left to right: Thurman Munson,
Reggie Jackson, Roy White

November 29, 1976: The New York Yankees sign the biggest available free agent, Reggie Jackson. The contract is for $2,960,000 over 5 years – $592,000 a year, or about $3.04 million in today's money.

This was the 1st off-season in which free agency was widespread. Charlie Finley, Reggie's boss with the Kansas City and Oakland Athletics from his 1966 signing (including his 1967 major league debut) until the previous April, was not going to sign him to a big contract. Finley wasn't going to sign anybody, because, as Reggie himself said in his memoir, "Lord, but the man was cheap."

Just before the start of the 1976 regular season, Finley had traded Reggie to the Baltimore Orioles. But their owner, Jerry Hoffberger, wasn't going to sing him, either.

Three team owners were willing to sign Reggie: Shipbuilding tycoon George Steinbrenner of the Yankees, McDonald's head honcho Ray Kroc of the San Diego Padres, and Seagram's whiskey baron Charles Bronfman of the Montreal Expos. Reggie thought about it, and decided that he didn't want to deal with the Canadian exchange rate -- or to learn French, and narrowed it down to the Yanks and Padres.

"George Steinbrenner hustled me," Reggie said at the press conference for his signing. He told George that Kroc was offering him more money to go to San Diego. George revealed that, whatever Kroc intended, the promise of more money was a half-truth: "Kroc is offering you more salary to go to San Diego." George reminded Reggie that New York was the media capital of the world, including the advertising capital of the world. Between salary, endorsements, and the glory that would come with winning with the New York Yankees, Reggie could get a lot more from George Steinbrenner than he ever could from Ray Kroc.

The press conference was held at the Versailles Terrace at the Americana Hotel. Reggie posed for pictures with George, with coaches Yogi Berra and Elston Howard, and with new teammates Thurman Munson and Roy White. One notable Yankee not there was manager Billy Martin. He didn't want Reggie, for reasons both professional (if misguided) and personal.

A 1974 Sports Illustrated cover had called Reggie, then the reigning Most Valuable Player of the American League and the World Series, a "Superduperstar." So he wasn't kidding when he told the New York media, "I didn't come to New York to be a star. I'm bringing my star with me."

A lot of people didn't like that. Munson was one of them: George had promised him he would be the highest-paid Yankee as long as he was on the team. George had already broken that promise once, 2 years earlier, when the chance to sign the best pitcher in baseball at the time, Reggie's former Oakland teammate Jim "Catfish" Hunter, came up. Thurman understood then. But breaking the promise again?

And a SPORT magazine article printed early in the 1977 season, with quotes -- or perhaps misquotes, or perhaps simply made-up quotes -- from Reggie about himself, and about Thurman, further drove a wedge between them. Things got ugly.

Two million, nine hundred and sixty thousand dollars? In Jerry Ford dollars? Bargain. Reggie defined an era in baseball, earning the nickname Mr. October. In 5 seasons, he got the Yankees to 4 postseasons, winning 3 Pennants and 2 World Series, and making them the biggest show in baseball.

Finley's other stars that he cheaply let get away?

* Kroc signed relief pitcher Rollie Fingers and 1st baseman Gene Tenace. He got no Playoff berths as a result, as the Dodgers were too strong. But at least he tried.

* Gene Autry, the entertainment legend who owned the team then known as the California Angels, signed A's left fielder Joe Rudi and designated hitter Don Baylor, along with former Oriole 2nd baseman Bobby Grich. He got 2 Division titles, but no Pennants.

* Allan "Bud" Selig, the used car dealer who owned the Milwaukee Brewers, signed 3rd baseman Sal Bando, and would later acquire Fingers in a trade. He won a Pennant, but no World Series.

* Brad Corbett, the oil executive who owned the Texas Rangers, signed shortstop Bert Campaneris, and made some other notable acquisitions. He got no Playoff berths as a result.

* And real estate tycoon Bob Lurie, who owned the San Francisco Giants, was the final landing spot for pitcher Vida Blue, after Finley had previously tried to sell Blue to the Yankees and trade him to the Cincinnati Reds. Both of those teams did better without the increasingly drug-addled Blue than the Giants did: They didn't make the Playoffs again until 1987.

Minnesota Twins owner Calvin Griffith, was not only nearly as cheap as Finley, but also blatantly racist. He refused to lift a finger to re-sign pitcher Bill Campbell. He went to the free-spending Boston Red Sox, who thought that having a lockdown reliever would have made the difference in the 1975 World Series against the Reds and the 1977 AL Eastern Division race against the Yankees. But the Yankees had also improved.

And pitcher Wayne Garland, who went 20-7 for the Orioles in 1976, was signed by the Cleveland Indians for $2.3 million over 10 years. But he wrecked his shoulder in Spring Training, and went 13-19 in 1977. He had won 40 games in the major leagues before his 27th birthday. He won 15 games after it.

*

November 29, 1976 was a Monday. Actors Chadwick Boseman and Anna Faris were born on this day.

Baseball was out of season. No games were played in the NBA, the NHL or the WHA. On ABC Monday Night Football, the San Francisco 49ers beat the Minnesota Vikings, 20-16 at Metropolitan Stadium in the Minneapolis suburb of Bloomington, Minnesota.

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